3M, the maker of Post-it® Notes™, recently released a widget (Post-it® Notes™ Shopping Genius) in what looks like a marketing campaign for their Post-it® Notes™ product. The widget turns the classic Post-it® Notes™ into a digital format and transforms the ever useful shopping list into a smart tool. The widget allows you to search for products and add them to a shopping list. As prices and inventory changes, the widget will update the list so you don’t have to. Overall, this seemed like a good marketing tool for their campaign.
We grabbed the iGoogle version of the widget, played around a bit and dug a little deeper. We did not look at the Windows Vista, Windows 7 nor Mac OS X versions. At first glance it looks straight forward.